CREATIVE VICTORIA GRANTS

Memetica’s Support materials for SCRAPS

Content:
CONCEPT and DESIGNS
EXISTING WORK

CONCEPT & DESIGNS

Scraps Sketch

:: Scraps installation – Artist impression
Scraps sculptural installation will be suspended off the ground – from the ceiling or between buildings. Visitors will enjoy the colorful display from the outside, and can take the experience further by inserting their heads into the sculptures to experience an immense expanse of space and colours. The sculptures can be simple and abstract or complex and figurative depending on the participant’s design and intentions.

:: Scraps installation – impression of the sculpture’s view from inside
This image of The Tendon gives a sense of the light, bright, otherworldly environment that will exist inside the inflatable sculptures. In Scraps, this internal environment can be accessed through a transparent indented window – audiences can ‘insert’ their heads into the sculpture to have a fully immersive and very individual sensorial experience enhanced by the contrasting dimension of scale between the individual and the colorful expanse of the kaleidoscopic artwork.

:: Italian classes
Rosella Battaglia has been leading highly succesful community language and cultural workshops on the Mornington Peninsula for 15 years. Her classes are characterised by hands-on immersive approach to the whole culture, encompassing cooking workshops and shared dinners; preserves-making sessions; outings to local Italian grocers to practice language and experience customs with mother tongue shop-owners; and more. Her style celebrates community, culture and fun, with language skills an important but secondary outcome. This image is from 2019’s end of year celebration with a class, sharing the Italian Christmas related tradition of La Befana.

:: Experiential design document

Scraps-Experiential-Design-Document

EXISTING WORK

:: Tendon – external, night view
Tendon is an example of large-scale inflatable installation. Tendon can be visited from the inside offering a surprising vibrant kaleidoscopic vision of colour unexpected from the outside. Tendon demonstrates the engaging aesthetics that can be achieved with inflatable installations. Scraps sculptures, while large, will be smaller than Tendon and self-contained, rather than designed around an existing structure.

:: Tendon – external and internal
Tendon is an example of large-scale inflatable installation. Tendon can be visited from the inside offering a surprising vibrant kaleidoscopic vision of colour unexpected from the outside. Tendon demonstrates the engaging aesthetics that can be achieved with inflatable installations. Scraps sculptures, while large, will be smaller than Tendon and self-contained, rather than designed around an existing structure.

:: The Naming with Janggaburru
The Naming was a project conceived by Daniele Poidomani for The Tablelands Folk Festival 2019. In collaboration and consultation with local indigenous elders, Memetica intervened on the territory to promote local indigenous culture at the Festival. Honoring the International Year of Native Languages, Memetica worked with local community members to create and install street signage written in Ydinji language and referring to culturally relevant sites and historical places. It also created a giant character to perform around the theme and attract attention to the project. The Naming demonstrates Memetica’s interest in and focus on language and cultural sharing, a key theme being explored by Scraps, as well as Memetica’s practice of involving communities in the making and delivery of artwork.

:: Air Camp
Air Camp is a project Memetica undertook with ArtPlay in 2019. The project demonstrates community engaged practice, and exploration of inflatables in a workshop context (though working with children rather than adult participants). While the artistic outcomes of Scraps workshops are anticipated to be much more advanced, the experience with Air Camp demonstrates how accessible inflatable design and building is to people who come to the workshop without existing skills. This video is also a useful demonstration of the high-quality documentation and testimonial Memetica will aim to capture at workshops to support future project promotion.

:: Appendicitus – external and internal
Appendicitus was a project created in 2015 with the Village Festival in North Fitzroy Edinburgh Gardens, and demonstrates Memetica’s history of practice with large scale inflatable structures and participatory installation: the protruding appendix shapes were created by audience members. Facilitated by Daniele, visitors designed and created new shapes that were immediately added to the main body of the sculpture providing a constant, cumulative growth of the installation made by the audience themselves.

:: For Want of a Better Word
For Want of a Better Word is a new project being delivered wholly online with the support of the 2020 Together Apart funding program of City of Maribyrnong.  The project reflects on language, and the unique and poignant words that exist across cultures. The project, being developed with Daniele’s local Maribyrnong community, is evidence of Memetica’s increasing focus on both local community art projects and linguistic explorations.(https://www.forwantofabetterword.com)